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Color Charm Semi-Permanent Hair Color

4.0 4.0 out of 5 stars 3,371 ratings
WELLA Color Charm
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We work closely with your favorite premium beauty brands and their approved resellers to ensure the premium products sold in our stores are authentic.

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$10.99 $5.50 per Ounce
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Chrome
2 Ounce (Pack of 1)
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Purchase options and add-ons

Color Chrome
Package Information Tube
Product Benefits Results last up to 20 washes and fade beautifully on tone.
Brand Color Charm
Item Form Cream

Description

Wella Color Charm PAINTS Intermixable Semi-Permanent Hair Color. See It. Create It. Wella Color Charm Paints are 25 shades of intermixable semi-permanent hair color.

Benefits

Results last up to 20 washes and fade beautifully on tone.

Suggested Use

Apply PAINTS to pre-lightened hair or to natural hair (lighter than level 9). Develop for 20 minutes and rinse.
Complete the regimen
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Color Charm Semi-Permanent Hair Color
$10.99 ($5.50/Ounce)
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WELLA colorcharm Developers, for Optimal Gray Blending and Rich, Multi-Dimensional End Results
$9.02 ($0.28/Ounce)
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ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl. Ounces, Sterling)
$19.99 ($2.50/Fl Oz)
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From the manufacturer

See it. Create it. Paints
Intermixable Colors. Lasting Results. No Ammonia, Peroxide, Parabens, Animal-Derived Ingredients

WELLA colorcharm PAINTS

Metallics Collection


Create multidimensional metallic hair with WELLA colorcharm PAINTS Light Pink, Silver Lilac & Steel Amethyst.

WELLA colorcharm PAINTS

Metallics Collection


Create sleek metallic hair with WELLA colorcharm PAINTS Chrome.

More from WELLA colorcharm

Paints Fuschia

colorcharm PAINTS Color

Paints Clear

colorcharm PAINTS clear

Paints Balayage

PAINTING Lightener

See Details
Paints Balayage

PAINTING Developer

See Details
Customer Reviews
4.0 out of 5 stars
3,371
4.0 out of 5 stars
3,371
4.3 out of 5 stars
308
4.2 out of 5 stars
57
Price
$10.99 $10.99 — —
Main Benefit
Mixable to create any shade Mixable to pastelize any shade Precise Balayage without foils Use with PAINTING Lightener
Format
Semi-Permanent Hair Color Clear Pastelizer Lightener Developer
Result
Fades on tone Softens color Natural, sun-kissed highlights Balayage with precision
Formula
No ammonia/peroxide/parabens No ammonia/peroxide/parabens Ammonia free, clay based With ActiBond Technology
Collection
20 semi-permanent shades 20 semi-permanent shades 2-part balayage system 2-part balayage system

Product details

  • Product Dimensions ‏ : ‎ 1.26 x 1.5 x 6.1 inches; 2.4 ounces
  • Manufacturer ‏ : ‎ AmazonUs/8Q174
  • ASIN ‏ : ‎ B09MW62BM3
  • Country of Origin ‏ : ‎ Mexico
  • Customer Reviews:
    4.0 4.0 out of 5 stars 3,371 ratings

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Customer reviews

4 out of 5 stars
4 out of 5
3,371 global ratings
Fuschia hair dye
5 Stars
Fuschia hair dye
Love everything about this color. It’s not sold in stores anymore so I have to buy it all while it’s available. Makes my hair super soft.
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Top reviews from the United States

A.J.
5.0 out of 5 stars Nice shade and easy to apply
Reviewed in the United States on May 15, 2024
Color: Steel AmethystSize: 2 Ounce (Pack of 1)Verified Purchase
I have used this twice. The first time, I left it in for 20 m in, and it was a nice ashy silver. The second time, I left it in for an hour and a half, and it was a soft lilac for about four washes, then an ashy silver. I would buy it again, but with longer hair, I ended up with about 8 tubes, and I think next time, I will look for more products for the same price.
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InayaBish
5.0 out of 5 stars Beautiful color
Reviewed in the United States on May 17, 2024
Color: Wild OrchidSize: 2 Ounce (Pack of 1)Verified Purchase
I already have purple on my hair, I put this on top. It refreshed my color and made it more vibrant. I try to only wash my hair 2 times a week. It doesn't run as bad when I wash my hair. It also doesn't rub off on my pillow cases. For a semi-permanent color it is lasting longer than I expected. If I stick with purple this will be one of my go to colors.
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GHAO
4.0 out of 5 stars The color is amazing!
Reviewed in the United States on April 29, 2024
Color: FuschiaSize: 2 Ounce (Pack of 1)Verified Purchase
Used this for my daughter's bangs and she loves it. She had red hair before and the color faded so I went over it with this color and it's vibrant and really shows. I left it on her hair for 30 minutes.b
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Stylish
1.0 out of 5 stars Did not work for me at all!
Reviewed in the United States on May 6, 2024
Color: ChromeSize: 2 Ounce (Pack of 1)Verified Purchase
I was so excited to try this after seeing the beautiful pictures posted here using the “Chrome” color. I wanted to go gray/platinum gray but did not work for me at all!! My stylist lightened my hair 2 weeks ago in preparation to go gray but I did not want to wait till she got back from vacation to do it. She usually does blonde highlights on a light brown base that had always looked very stylish but I just wanted a change. My hair has an asymmetrical bob cut, chin length. My hair is fine but this Chrome paint did not even cover my white/grey roots!! Granted, it tamed my brassy ends (after the lightening) but did nothing for the white/grey roots although I left it on for almost 2 hours under a shower cap. My hair does not look even close to silver grey at all. I also want to point out that 1 tube does not seem to be enough although all reviews mentioned using only one tube? In my opinion this “paint” needed a developer, at least on my hair. I would love to hear from the manufacturer & from the ladies that used it successfully, achieving such beautiful results… as well.
Sad to say that for me it was a total waste of 2 hours of my time on a Sunday afternoon!! Any input is welcome.
2 people found this helpful
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Em R
5.0 out of 5 stars My go to.
Reviewed in the United States on May 20, 2024
Color: Steel AmethystSize: 2 Ounce (Pack of 1)Verified Purchase
I love this for my growing out highlights- as they get lighter (and orangy) they need to tone down. I love to use this where it give the most light spots the lovely light lavender and tones the rest into a really nice ash blonde color. Takes about 3 weeks for it to really come out the hair- but its also with limited washes.
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D. Bryant
3.0 out of 5 stars Easy to apply but is not really lilac when done. followed directions
Reviewed in the United States on February 18, 2024
Color: Silver LilacSize: 2 Ounce (Pack of 1)Verified Purchase
My hair is lightened to a Wela nine N G. The instructions said it had to be to a level nine. I have highlights that are even lighter however the lilac didn’t really become visible. It’s more of a purple gray. I left it on slightly longer than the recommended time perhaps a brighter color would have worked better. It does look nice sort of ash blonde but not lilac
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MDenvir
5.0 out of 5 stars Mauve IS mauve
Reviewed in the United States on April 18, 2024
Color: MauveSize: 2 Ounce (Pack of 1)Verified Purchase
This color was the only color that is a true mauve. Not pink not red not purple!!! Every product line I have searched for years has never had a spot on mauve, this is my favorite. Simple to use!!!
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Kindle Customer
5.0 out of 5 stars Wella hair product
Reviewed in the United States on May 5, 2024
Color: Silver LilacSize: 2 Ounce (Pack of 1)Verified Purchase
I love it. Have been using it for months
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Top reviews from other countries

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Danielle R, Chic & Zen
5.0 out of 5 stars Couleur magnifique
Reviewed in Canada on April 24, 2024
Color: ChromeSize: 2 Ounce (Pack of 1)Verified Purchase
Pour les cheveux gris donne un bel éclat acier, la couleur est magnifique! 🥰
One person found this helpful
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MJ
3.0 out of 5 stars It works but doesn't last very long
Reviewed in Canada on March 11, 2024
Color: Steel AmethystSize: 2 Ounce (Pack of 1)Verified Purchase
It's pretty easy to use, you don't need to buy a separate developer for this but the only catch is that it will wash out pretty quickly. Might be better to just use toner so the color lasts longer even though it's slightly more work.
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lexileigh
5.0 out of 5 stars This color is so beautiful
Reviewed in Canada on January 31, 2024
Color: Silver LilacSize: 2 Ounce (Pack of 1)Verified Purchase
I've used this color before...I know it only lasts 2 washes. So I use it as such.... Because you cannot find this color in any other brand....except manic panic and that fades horribly. So I'll take it and I'll wash with cold and I'll show it off while it lasts because it's gorgeous and it cost $10.
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lexileigh
5.0 out of 5 stars This color is so beautiful
Reviewed in Canada on January 31, 2024
I've used this color before...I know it only lasts 2 washes. So I use it as such.... Because you cannot find this color in any other brand....except manic panic and that fades horribly. So I'll take it and I'll wash with cold and I'll show it off while it lasts because it's gorgeous and it cost $10.
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One person found this helpful
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Sofia Sanchez
1.0 out of 5 stars No sirve
Reviewed in Mexico on January 9, 2024
Color: Light PinkSize: 2 Ounce (Pack of 1)Verified Purchase
No gasten su dinero en esto, ni pinta ni el agua del enjuague del tinte, una total decepción
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Raphy
5.0 out of 5 stars Super!
Reviewed in Canada on October 5, 2021
Color: FuschiaSize: 2 Ounce (Pack of 1)Verified Purchase
Pour des cheveux longs et épais, vous allez avoir besoin de 2 tubes.
J’ai malheureusement manqué de teinture! Donc il y a certains endroits où je n’ai pas pu en mettre beaucoup… Le résultat est tout de même très bien. J’ai les cheveux bruns avec des mèches blondes et la couleur est visible même sur le brun. Je ne crois pas que ça va durer 20 lavages, probablement que la couleur sera pas mal partie après 4-5 lavages… J’ai essayé un autre produit avant celui-ci et la couleur était partie après 4 lavages. Reste à voir. La photo n’est pas prise au bon angle pour bien voir la couleur.
Customer image
Raphy
5.0 out of 5 stars Super!
Reviewed in Canada on October 5, 2021
Pour des cheveux longs et épais, vous allez avoir besoin de 2 tubes.
J’ai malheureusement manqué de teinture! Donc il y a certains endroits où je n’ai pas pu en mettre beaucoup… Le résultat est tout de même très bien. J’ai les cheveux bruns avec des mèches blondes et la couleur est visible même sur le brun. Je ne crois pas que ça va durer 20 lavages, probablement que la couleur sera pas mal partie après 4-5 lavages… J’ai essayé un autre produit avant celui-ci et la couleur était partie après 4 lavages. Reste à voir. La photo n’est pas prise au bon angle pour bien voir la couleur.
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5 people found this helpful
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